Hi everyone. It's Michael here. So we're back again with chapter four of Crushing It! by Gary Vee. And the chapter four is all about fear. What's stopping you actually, and how you can stop that and some great stories shared by Gary Vee, and it's amazing. I like this one. I'll share it. All right, good. Let's get started. Okay. Most important thing is that we have shared in the previous chapter, the summary of it all the eight essential and eight essentials that really can help you to kickstart your brand creation, personal brand creation. But the thing what Gary was saying is that many are not going to take action. And why it's because solely because of fear, so this is a thing that we think a lot and we stop, we fail to take action because of overthinking and one of the reason for all the thinking is fear, fear of failure and stuff like that. So that's what is being discussed in this chapter.
You can stop reading this book and can get started now with all the 8 essentials but you won’t. Many won’t.
Every one of these is bullshit. Some doesn’t even make sense. All boils down to one of three kinds of fear.
Fear of Failure
You have to let yourself be your sole judge. Confront the problem head on. Be clear and be strategic. Work harder and you won’t disappoint anyone. In fact, you will surprise everyone.
Rodrigo Tasca, Tasca Studios. IG: drigo_who
31 year old living with parents and sister is the videographer while bedroom is the recording studio. Most people are not afraid to fail but they are afraid of the perception of others. Started getting video projects from friends all by using only GoPro that he won. Was offering services for free. Changing brand name to Tasca Studios helped a lot to eliminate the perception that not one person is doing it.
Fear of Wasting Time
Every platform is worth some investment. People are so scared they will be wasting time if they try to build a business, even when their time isn’t valuable. If you are not 100% happy with your life today, it is never a waste of time to try something that could get you there.
Sean O’Shea, The Good Dog. IG:@thegooddogtraining
For 11 years Sean worked as a valet, parking cars at restaurants and private companies.
His future and break came in the form of dogs. Puppies require consistent training and discipline. Started watching Dog Whisperer and studying dog-training techniques. Begin to apply the techniques and the neighborhood got interested in the transformation. Started filming videos with cheap flip-cam creating DIY videos. Within a few years he built an international portfolio.
Fear of Seeming Vain
Don’t worry about seeming vain. Embrace it. Don’t care about what other people think. Everyone’s an ass until they’re a pioneer.
Set Your Mind To Success
The pool is crowded but there’s plenty of room. Sometimes you just have to jump. You always have to power to achieve your wildest ambitions. Just jump in and find your way.
Mimi Goodwin, Mimi G Style IG: @mimigstyle
She was molested at a young age, mother remarried and was abused by stepfather. Mimi’s father bought for her a sewing machine. She took it back and begin to make dresses by the age of 13. She ran way when she couldn't tolerate the home life problem leaving behind the machine. For 8 months she lived in city park sleeping on a bench or with random people in exchange for money or food. She moved in to her friend’s house who became her boyfriend and abused her. She became pregnant at the age of 16. Married another abusive person and the child was taken care by her mom. She got married again to a healthy relationship and took up old hobby. You know what it is. Her boss was very supportive that led her to be a fashion designer with his fund. Posting designs on the blog and selling it there. Sales soared and she big to teach others to do by themselves. Created one video per month. Started an annual conference. She received a call from Project Runway. The greatest moment in her life.
Alright, so thanks. That's all that's the end of the chapter, that's a good one. We are giving away for free Crushing It book and all you have to do is do subscribe to Mysweetluck and mentione in the comments below why you need this book. And yeah, I've finished reading this book and I'll just give it away. So hope you know you will get one and do follow us like us and tweet about us. Mysweetluck Best Business Summaries. Catch you all on next chapter, chapter five.
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